THE BIG GAME IS ON

BLACKFRIDAY

The first deals from top brands are here

Online from 5 November, 21:00.
In stores from 6 November.

Up to 50% off
adidasPUMAJack Wolfskin
First-wave discounts stay the same for the entire campaign

We're starting with a selection of brands.
More deals coming soon.

YOUR GAME. YOUR CHOICE.

Your sport starts here

Images are AI-generated. Products are from the SPORT DEPOT catalogue.

FIND YOUR FAVOURITES

Styles at -50%

Your next sports finds start here.

GREAT FINDS. YOUR BUDGET.

Shop by budget

See all deals

UNLOCK YOUR BRANDS

The big names are in the game

The first brands are already unlocked. The rest are joining soon – look for the padlock.

Leading brands

The big names. Your first deals.

Outdoor

For your next trail and days outdoors.

More brands

More favourite names in the big game.

INSPIRATION FOR YOUR SPORT

More from SPORT DEPOT

Shop safely

Our official online store is www.sportdepot.bg. When shopping online, use it or the official SPORT DEPOT app. Watch out for imitation websites and suspicious offers.

Campaign terms

When BLACK FRIDAY applies

Online from 5 November 2026, 21:00, and in physical stores from 6 November. The campaign runs until 29 November 2026 inclusive.

How brands are unlocked

The campaign runs in two waves. The first wave includes the first unlocked brands. From 13 November, the remaining brands join. First-wave discounts stay the same for the entire campaign.

How the discount is applied

The discount is calculated on the regular, non-discounted price and cannot be combined with other discounts.

Products at -50% are a selection and are valid while stocks last.

How prices are shown on the website

Products taking part in BLACK FRIDAY will be shown on the website with a promotional price and discount percentage. If you see a participating product that is not marked as discounted, this is a technical error that will be fixed.

How discounts are marked in stores

In stores, participating items will be grouped by brand and marked with information signs showing the relevant discount percentage.

For your convenience, you can check the price by scanning the barcode with the SPORT DEPOT mobile app.

Exclusions and unchanged prices

The charity collection “Every Game Matters” in support of SOS Children's Villages Bulgaria does not take part in BLACK FRIDAY. Permanently reduced products keep their current prices.

Where the campaign applies

The campaign is valid in all SPORT DEPOT stores, on www.sportdepot.bg and in the mobile app.

How shopping by budget works

The budgets shown are based on the final, discounted price. All participating products up to the given amount are included, including the amount itself.