THE BIG GAME IS ON

BLACKFRIDAY

All brands are now unlocked

Discover the dealsChoose a brand

Through 29 November inclusive.

Up to 50% off everything
adidasPUMAJack WolfskinNIKE
First-wave discounts stay the same for the entire campaign

The second wave of brands joins the campaign on 13 November.

YOUR GAME. YOUR CHOICE.

Your sport starts here

MenWomenKidsEquipment

Images are AI-generated. Products are from the SPORT DEPOT catalogue.

FIND YOUR FAVOURITES

Styles at -50%

Your next sports finds start here.

PUMA Shoes X-RAY 4
NEW -50%
PUMA Shoes X-RAY 4
40,00 €
ADIDAS Men's tracksuit Stadium 3-Stripes Tracksuit
NEW -50%
ADIDAS Men's tracksuit Stadium 3-Stripes Tracksuit
39,99 €
ADIDAS
NEW -50%
ADIDAS
34,99 €
PUMA Rebound V6 Lo Jr Shoes
NEW -50%
PUMA Rebound V6 Lo Jr Shoes
27,50 €
ADIDAS
NEW -50%
ADIDAS
42,49 €
PUMA Shoes INSPHERE
NEW -50%
PUMA Shoes INSPHERE
42,50 €
PUMA Shoes INSPHERE
NEW -50%
PUMA Shoes INSPHERE
42,50 €
PUMA
NEW -50%
PUMA
32,50 €
ADIDAS
NEW -50%
ADIDAS
39,99 €
PUMA
NEW -50%
PUMA
32,50 €
PUMA
NEW -50%
PUMA
12,50 €
PUMA
NEW -50%
PUMA
27,50 €
See all styles at -50%

GREAT FINDS. YOUR BUDGET.

Shop by budget

Up to30€Up to50€Up to100€Up to200€Up to300€Up to500€
See all deals

CHOOSE YOUR BRAND

The big names are in the game

Explore deals from your favourite brands.

Leading brands

Deals from leading names in sport.

ADIDAS
Adidas BLACK FRIDAY SALE — four models in sportswear
-30%See dealsPUMA
MAKE YOUR
MOVEBLACK FRIDAY STARTS HERE
up to -50%See dealsNIKE
NIKE jacket W NK TF PLEATHER BOMBER JKT
BLACKFRIDAY
-20%See dealsCHAMPION-30%See dealsUNDER ARMOUR-30%See dealsBRILLE-25%See dealsASICS-30%See dealsNEW BALANCE-20%See dealsCONVERSE-35%See dealsSKECHERS-20%See dealsFILA-35%See deals

Outdoor

For your next trail and days outdoors.

HELLY HANSEN-35%See dealsJACK WOLFSKIN-25%See dealsTHE NORTH FACE-20%See dealsICE PEAK-30%See dealsCOLUMBIA-20%See deals

More brands

More favourite names in the big game.

SPEEDO-30%See dealsLEVSKI-20%See dealsBLEND-35%See dealsEA7-25%See dealsONLY-35%See dealsGUESS-25%See dealsCERDA-30%See dealsKETTLER-20%See dealsORION-25%See dealsBODY SCULPTURE-25%See dealsLOTTO FITNESS-25%See deals

INSPIRATION FOR YOUR SPORT

More from SPORT DEPOT

Fitness training and equipment

BLACK FRIDAY

Fitness equipment
and accessories

up to-35%

Shop now

Online from 5 November, 21:00.
In stores from 6 November. Until 29 November.

Shop safely

Our official online store is www.sportdepot.bg. When shopping online, use it or the official SPORT DEPOT app. Watch out for imitation websites and suspicious offers.

Campaign terms

When BLACK FRIDAY applies

Online from 5 November 2026, 21:00, and in physical stores from 6 November. The campaign runs until 29 November 2026 inclusive.

How the campaign works

The second wave started on 13 November, when the remaining brands joined. First-wave discounts stay the same for the entire campaign.

How the discount is applied

The discount is calculated on the regular, non-discounted price and cannot be combined with other discounts.

Products at -50% are a selection and are valid while stocks last.

How prices are shown on the website

Products taking part in BLACK FRIDAY will be shown on the website with a promotional price and discount percentage. If you see a participating product that is not marked as discounted, this is a technical error that will be fixed.

How discounts are marked in stores

In stores, participating items will be grouped by brand and marked with information signs showing the relevant discount percentage.

For your convenience, you can check the price by scanning the barcode with the SPORT DEPOT mobile app.

Exclusions and unchanged prices

The charity collection “Every Game Matters” in support of SOS Children's Villages Bulgaria does not take part in BLACK FRIDAY. Permanently reduced products keep their current prices.

Where the campaign applies

The campaign is valid in all SPORT DEPOT stores, on www.sportdepot.bg and in the mobile app.

How shopping by budget works

The budgets shown are based on the final, discounted price. All participating products up to the given amount are included, including the amount itself.