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Our Motto

Sport is our passion. It helps us to be healthier, stronger and more complete.

Choice

We are a sports store for the whole family! We offer a full range of sports goods for all sports and outdoor activities. You can find in our stores everything necessary for professionals and amateurs: from basic sports goods and outfit to the newest technological sport equipment of last generation.

The portfolio covers over 50 000 goods selected among more than 140 worldwide brands. Every year our stores are visited from more than 500 000 people.

It does not matter whether you live in Sofia, Burgas, Varna, Plovdiv, Gabrovo... we have stores in almost all major cities and for those who want to have access to quality sport goods, we created the largest online sports shop in Bulgaria. We offer a huge selection of decisions for every sport and strive to be close to every athlete!

Sport

For some people sport is a way of living and a serious challenge to climb to the top, for others-just a hobby or a way for active rest. In both cases, for us sport is an active lifestyle a guaranteeto success and a better future. This lies in the base of our philosophy and good policy. We support all people of all ages to exercise and choose the best for them. Each one of our clients - a professional athlete, an amateur athlete or a beginner with every order in our stores makes his step to a more fulfillingand a healthier life guaranteed a more fulfilling nation. We take every sport as one very important companion of every human in his life and we appreciate his contribution for the overall development of the young population.

We pay a big attention of the quality and the adaptability of the selling goods for every customer despite whether it is about sports outfit, shoes for professional long treks or specialized sports equipment. We believe that the modern technologies can considerably improve the efficiency and the safety of every athlete to get the maximum pleasure from the movement.

Victory

In our efforts to be closer to you we constantly expand our net: in 22 years we built more than 25 stores in more than 16 Bulgarian cities, we created on-line shopthrough which readily sporting goods can reach anywhere in the country.

We believe that the professional sports equipment we offer, consultation, freedom of the choice, depth and range of our selection, any athlete can develop their potential to the full and the road to victory is assured.

Guarantee

We are a united team of professionals and every one of us, either an expert on the elaboration of a new sport outfit and technologies, or a sales-consultant strives to guarantee that with our products every athlete can completely enjoy the sport and the active rest.

In many years we do everything to guarantee that with our help people can enjoy a real and active way of living. Our basic purpose is to submit our customers with equipment and outfit with perfect quality on affordable costs without any competition on the sports goods market in Bulgaria.